Ever considered selling products that come with Resale Rights? If you haven’t, then I strongly recommend you start now. The information contained within this article will unleash the power that is contained in resale rights products.

Since starting out as an internet entrepreneur in 2005 I have gone on to sell over 2 Million pounds worth of information products. I have done this by creating my own products, something which at times, has been quite difficult. However, once I discovered the knack to selling information products online, the rest followed and the money flooded in. When selling products that come with Resale Rights, the following 2 powerful tips will help you get the most out of them. Follow these tips and success will follow.

Tip number 1 – Always go for a ‘niche’ product and avoid the masses!

There is a natural temptation when starting out selling Resale Rights product to buy the cheapest product. I have learnt that the most effective way to generate sales through selling Resale Rights products is to buy niche market products. So, what do I mean when I say ‘niche’?

Niche products are essentially products where the market is not saturated but there is plenty of custom. In the early days of internet selling, niche products were a plenty. As time has gone on, however, the number of niche market product opportunities has declined. Having said that, there are still thousands of opportunities out there in relation to niche products. For example, recently I created a resale products DVD set that taught people how to publish a book. The traffic for this information is huge, yet there was nobody selling a high quality, highly informative DVD set that took people through the process of creating a book, publishing a book and then selling it through channels such as Amazon and their own website. I took the opportunity to make a DVD product that covered this market – this is a good example of a ‘niche’ market product.

So, when opting for products with resale rights, go for high quality, niche products and avoid those ebooks that are for sale on EVERY reselling website out there.

Tip number 2 – Consider buying products with Private Label Rights and then re-brand them.

Having a number of high quality Private Label Rights products in your armoury will give you a big advantage over the majority of internet resellers. The reason for this is that the vast majority of PLR products will allow you to ‘re-brand’ the product. What this means is that you have the right to alter the product artwork and also the packaging. Why do I advise you do this? Simply because you make your PLR product ‘niche’ by re-branding it. Also, consider changing the title of the product. Only a small tweak might need to be made, but this can have a huge effect on sales.

Allow me to explain:

Let’s assume that you have purchased the PLR rights to my ‘Publishing a Book System’ that I mentioned earlier. There are many ways in which you could re-brand and re-title this product. Here’s a short list of different titles for the same product:

- How to publish any book the SUPER EASY WAY
- 7 Key strategies for publishing and selling a book!
- Publishing for Beginners
- The FastTrack Publishing System

All of the above sample titles are still describing the same product, yet they all have their own benefits. You can probably now start to appreciate the strength of owning the rights to a PLR product. You may decide to re-brand the product, and also change the title, time and time again.

If you take the time to follow these two important tips then you will be unleashing the power that comes with Resale Rights products!

Does the thought of speaking in front of others send you running in the opposite direction? Youâre not alone. Many people avoid public speaking at all costs â and there is a cost. Public speaking is one of the quickest, most efficient ways to market yourself, your message, business, or cause. Those who are willing to make presentations immediately stand out from the majority who are not. Whether itâs an audience of five people or 500, itâs worth it to invest in your skills.

After coaching hundreds of clients in presentation skills, Iâm convinced that anyone can improve and gain confidence by following a few simple techniques:

Know Your Audience. Most presentations fail because the speaker never took the time to find out anything about his audience. Knowing your audience means finding out as much information as possible in advance so that you can successfully match your message to their interests and needs. Helpful information includes: gender breakdown, average age, and their current or past experience with your topic. If itâs not possible to learn your audience in advance, then at the very least, arrive early and spend a few minutes meeting people. Or, begin your presentation by asking some general questions like, âWho has experience withâ¦?â This also helps to calms nerves as you are taking the focus off you, and putting it on your audience where it belongs.

Forget Memorizing. One of the biggest fears Iâve heard from my clients is that theyâll freeze up and forget what comes next. That can happen if you try to memorize your entire speech. All it takes is forgetting one word to trip you up. Instead, only memorize the opening and closing. Looking directly at your audience when you start and finish makes a strong, positive impression. For the middle section, itâs fine to glance at note cards with bullet points, or refer to your PowerPoint presentation to jog your memory. Do not, however, write out your whole speech word for word! Youâll be tempted to read it instead of connecting with your audience.

Open with a Bang. Itâs important to grab attention immediately. A good opening sparks interests, sets expectations, previews whatâs to come, and offers benefits. There are several ways to start: ask a question, tell a story, humor (careful with this one unless youâre naturally funny), quotes, dramatic statistics, or music/video. Give your audience a reason to listen, and build your credibility as the best person to be speaking on this topic.

Make it Memorable. Signposting is a way to help your audience follow and remember what youâre saying. Phrases that focus listening are: âThe point is this,â and âThe most important thing to remember is.â Another strategy is to number your points as in, âIâll be offering three ideas, the first one isâ¦â

In Closing. Audiences are most likely to remember the last thing they hear. A strong closing should be memorized and review your main points. Motivate the audience to do something â take an action, ask a question, have an emotional response, or think differently. Make it clear what it is youâre asking them to do (and if you donât know, re-think the purpose of your speech).

Calming Nervousness. Most nerves are caused when the speaker focuses on himself instead of the audience. A speaker might think to himself, âWhat if I say something stupid?â or âI hope I donât trip.â That kind of self-absorption puts up a wall between you and the audience. By shifting your focus to the audience, youâll forget about yourself and start connecting with them. Second, some nervousness is a good thing! Itâs an indication that you care what your audience thinks and can serve as a strong motivator to do well. The goal is not to eliminate nerves, but to use that energy in a positive way.